01 Apr 4 Tips to Design a Great App Icon for App Store Optimization
You have a great idea for developing your mobile app! And now, you have tested the app, uploaded the information on social networking platforms and review sites. Though your Facebook post got hundreds of likes, there are no uploads for your app. Your app icon may probably not be so interesting and engaging. Most of the users choose to download apps if they find the app icon appealing. If you do not have an eye-catchy app icon, you may not be able to get success on the App Store.
Here are some great tips to build a great app icon
These four simple tips can more attract users and helps you to achieve more downloads.
1. Add Character elements
It is a known fact that apps with a character element can cement themselves in the user’s mind. If you are planning to build a gaming app, place characters on the app icon by displaying your main character. This will help to distinguish your app from hundreds of similar apps.
2. Multiple Backgrounds
Once your app is developed, you should test your icon on different types of backgrounds. It is essential to test it on light and dark backgrounds because you never know what kind of wallpaper is used by the app users. While developing an iOS app, avoid considering a transparent background. If such a background is used by mistake, your application can appear floating on the black background. This can look awful on the users’ screens and create a negative impression on the users.
3. Simple icons
It is important to have simple app icon designs. As Apple App Store and Google Play Store do not approve apps that have ornamented icons. So, hire the right mobile app store designer for iOS and Android and get a neat and tidy app icon designed that catches user attention.
4. Minimize the text
If your app icon has too many characters, the users may feel bored. Instead of avoiding text completely, minimize the test. Make sure not to use long descriptive text.
It is a universal fact that the users will relate your app with your app icon. The icon would be the first thing a user would come across and hence, you should make sure that you create an excellent app icon to attract the target users. A polished icon can contribute greatly to the success of your app.